The Soccer Stars franchise offers a unique opportunity to impact communities positively through youth soccer programs. Founded in 2000, it has become the country's largest corporately run youth soccer program, reaching over 110,000 children annually across multiple states. The franchise model emphasizes a mobile curriculum-based business, easy to start with low, flexible staffing and start-up costs. It caters to a wide age range, from 1 to 18 years, with multiple revenue streams including preschools, daycares, and birthday parties. Franchisees are provided with large territories, strong unit economics, first-class digital hubs for curriculum and operations, a proprietary registration platform, and comprehensive training and support. Soccer Stars is part of Youth Athletes United, a significant youth sports franchise platform, offering franchisees extensive resources and an experienced management team.
The Soccer Stars franchise presents an accessible business opportunity with a relatively low initial investment. This investment covers essential aspects necessary for starting and operating the franchise, including the franchise fee, equipment, marketing, and other startup costs. The financial details and breakdowns of these costs are thoroughly outlined in the Soccer Stars franchise documentation. For a single-unit Soccer Stars franchise, the initial investment ranges from $72,800 to $105,800, covering various costs associated with launching and running the franchise, as detailed in their Franchise Disclosure Document.
The Soccer Stars franchise operates on a mobile curriculum-based business model, offering a fast launch and ramp-up timeline due to its low flexible staffing and start-up costs. The curriculum, designed for children aged 5-18, is easy to learn and teach, making it ideal for those who enjoy working with young children, even without practical soccer experience. Soccer Stars provides franchisees with large territories to maximize market potential, ensuring strong unit-level economics and a positive impact on local communities.
Franchisees receive first-class support, including online digital hubs for curriculum and operations, a proprietary registration platform, and a shared customer database. The focus on technology aims to reduce administrative screen time, allowing more time for engaging activities. Training, opening support, in-market sales support, and grand opening packages are also provided, ensuring a comprehensive support system for franchisees.
The Soccer Stars franchise operates with a lean staffing model and a mobile, flexible business structure. Initially, franchises can start with 0-1 employees. If the owner opts for a semi-absentee ownership model, they are required to hire a full-time General Manager to run the business. The primary employees in the operation are Head Coaches and Assistant Coaches, with a defined pathway for their growth and compensation.
This model emphasizes sales at the beginning, with no fixed expenses and hiring based on the sale of programs. The mobile nature of the business allows for the hosting of classes at various partner locations, making it adaptable and efficient. Soccer Stars targets a broad customer base, focusing on children from 12 months to 14 years old, and operates in both B2B and B2C contexts.
Soccer Stars provides extensive support to its franchisees, ensuring a successful launch and ongoing growth. This support includes:
- Weekly Strategy Meetings and Quarterly Town Halls: These gatherings allow franchisees to meet, share ideas, and learn from one another, fostering a community of collaboration and support.
- Annual Conference: Hosted in December, this conference brings together franchisees from all brands under Youth Athletes United, offering additional learning and networking opportunities.
- Business Success Coach: Franchisees receive up to one year of guidance from a Business Success Coach after completing their training, ensuring comprehensive support and addressing any operational challenges.
- Marketing Strategies: Youth Athletes United provides an in-house marketing team dedicated to Soccer Stars. This team develops a Go-To-Market strategy and grand opening package for each franchisee. Additionally, franchisees benefit from a shared customer database across all YAU franchises, enhancing their marketing efforts.
This robust support structure is designed to provide Soccer Stars franchisees with the resources, knowledge, and collaborative opportunities they need to thrive in their business ventures
According to the Item 19 Earnings Claims in the Soccer Stars franchise disclosure document, the average revenue for the franchise is impressive. It reports an average revenue of $1.4 million across 14 corporate outlets. Additionally, the top-producing outlet achieved a remarkable $4.7 million in revenue. The franchise also boasts nearly 40% average net profit margins, indicating strong financial performance and profitability potential for franchisees.
Soccer Stars stands out as an exceptional franchise opportunity for several reasons. Firstly, it taps into the vast popularity of soccer, the #1 youth participation sport in the U.S., ensuring a large potential customer base. Additionally, its unique 'Parent & Me' program for ages 1-2 fosters early parent engagement, increasing the likelihood of long-term participation. The franchise's 100% mobile model provides flexibility, allowing classes to be hosted anywhere, which is a significant advantage over location-dependent competitors. Moreover, the low entry cost makes it a financially attractive option. Lastly, the franchise's best-in-class proprietary technology platform simplifies business operations, making it accessible even to those without previous soccer or coaching experience. This combination of factors makes Soccer Stars an appealing choice for entrepreneurs passionate about youth sports and community impact.